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EnduroShield glass coating protecting spire of One World Trade Center

EnduroShield will protect the glass on One World Trade Center’s spire from staining and etching.

EnduroShield—a revolutionary, permanent* non-stick, invisible treatment for glass that repels water, grime, and dirt—is protecting the spire of the newly open One World Trade Center.

The building, previously known as the Freedom Tower, reaches a symbolic 1,776 feet—commemorating the year the United States Declaration of Independence was signed—in part thanks to the 408-foot tall, 758-ton spire.

EnduroShield glass treatment was applied to the glass panels in the factory before they were installed into the spire’s steel frame structure. EnduroShield chemically bonds to the glass substrate, turning the glass into a high performance, hydrophobic and oleophobic surface, protecting the surface against staining and etching. The treatment also makes surfaces significantly easier to clean, reducing costs, and has a 10-year performance warranty. The spire will be used as a world-class broadcast antenna.

“We are honored that our product is helping protect part of such a symbolic and meaningful building,” said Adrian Ray, EnduroShield International Business Development Director.

In addition to commercial and industrial buildings, EnduroShield can also be used in homes for shower doors and windows, significantly cutting time spent cleaning. The consumer version, EnduroShield Home, is available at Home Depot stores across the country. For more information, visit www.enduroshieldusa.com

*Based on 10 years of simulated normal use and certified by TÜV Rheinland, Germany.

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